Dhiraagu selects Etiya for Digital CRM Transformation Project
Etiya, the leading Independent Software Provider, today announced that it has been selected by Dhiraagu, the first and leading Telecom Operator in the Maldives, to implement their Digital Customer Relationship Management (CRM) Transformation Project.
Etiya will help Dhiraagu to transform its existing Business Support Systems (BSS) with a Digital CRM Solution to become truly customer-centric and deliver consistent customer excellence with a seamless omnichannel experience. Within the project, Dhiraagu will support Customer 360 Degree View and offer relevant products via the use of powerful Etiya lead-to-order products and analytics solutions.
Dhiraagu aims to improve Contact Center Service levels, sales efficiency, and operational agility with this transformation.
“Being part of Dhiraagu’s Digital Transformation journey is a pleasure for us”, said Aslan Dogan, Founding Partner & CEO of Etiya. “We are transforming Dhiraagu's legacy BSS to AI-based technologies that will improve the CX and accelerate their plans for digital-first.”
“We are delighted to have Etiya onboard to deliver all the functionalities required to support our business operations and improve customers’ digital journey. We look forward to developing a 360-degree view of our customers' in order to uplift their experience through personalized customer care” stated Ali Riyaz, Chief Commercial Officer at Dhiraagu.
