Etiya Expands in Latin America to Elevate Customer Experience with AI-Driven Solutions
Istanbul, Turkey, October, 2025 – Etiya, a leading software company providing CX-focused, AI-driven BSS solutions, today announced the deployment of its AI-powered customer engagement platform at a Tier-1 mobile operator in Latin America, marking a significant milestone in the company’s regional expansion.
The two-year initiative, delivered in partnership with Zonaintec SAS in Colombia, introduces advanced digital engagement capabilities. By unifying communications, enabling intelligent automation, and enhancing customer journeys, the project is designed to deliver seamless experiences at scale.
Across the telecom industry, customer queries are often still managed manually, leading to delays and additional workload for service teams. With this deployment, Etiya’s platform automates much of the journey, resolving routine requests instantly and routing complex cases to the right specialist, helping to reduce waiting times, accelerate ticket handling, and improve customer satisfaction.
The platform also integrates advanced analytics to capture insights across leading messaging channels, while being fully localized to regional language, infrastructure, and regulatory requirements. This approach ensures faster adoption and compliance with local standards.
Nelson Vargas, CEO of Zonaintec SAS, said: “This collaboration with Etiya reinforces our mission to deliver value-driven digital solutions to the telecom sector across Latin America. By combining Etiya’s global expertise with our regional knowledge, we are confident this project will set a new benchmark for customer engagement.”
Apostolos Kallis, CCO of Etiya, added: “Empowering operators to achieve operational excellence and deliver unmatched experiences is at the heart of our vision. With a unified platform for digital interactions and campaigns, we enable them to anticipate customer needs, optimize performance, and foster loyalty.”
This project also reflects Etiya’s broader ambitions in Latin America. Building on the insights gained from this Tier-1 collaboration, the company plans to expand its partner program and replicate its AI-powered engagement and BSS capabilities with other Tier-1 and Tier-2 operators across the region.
