Software Export Champion Etiya Accelerates Global Expansion
Leading software company, Etiya, has signed a second-phase investment agreement with Canadian telecommunications and media group Quebecor Media Inc.. Under the strategic partnership, Quebecor has designated Türkiye as the global hub for its operations in this domain.
With 10 offices across seven countries and a team of 1,600 employees, Etiya continues to lead digital transformation initiatives worldwide. The company has signed a new investment agreement with Quebecor Media Inc., one of Canada’s leading telecommunications, media, sports, and entertainment groups.
Focused on customer experience through its AI-driven product portfolio, Etiya is further strengthening its position as a global player in the AI-powered digital transformation market through this latest investment from Quebecor.
Aslan Doğan: “Our Goal Is to Become One of the Top Three Companies Globally”
Commenting on the agreement, Etiya Co-Founder and CEO Aslan Doğan said:
“Our journey that began in Türkiye has transformed us into a technology provider competing in international markets and delivering value to global customers through our AI-powered solutions. Following our initial strategic investment agreement with Quebecor Media Inc. in 2021, we are now signing the second phase of this partnership. This new investment is the clearest indication that we have reached a scale capable of pursuing strategic acquisitions and collaborations on a global level.”
Highlighting the growing importance of digital customer journeys, Doğan added:
“In today’s world, where customer journeys have moved online, digital processes have become one of the most critical factors influencing purchasing decisions. Our proprietary AI platform, developed by our own R&D organization, is fully integrated into all Etiya products. This enables companies to leverage Etiya solutions to achieve cost efficiency and process optimization. Our goal is to position this pioneering model among the top three globally while further strengthening Türkiye’s brand in software and AI on the international stage.”
Exports and Employment to Grow Further
Doğan also emphasized that the new investment will significantly accelerate exports from Türkiye:
“Türkiye has become a global attraction center in software and artificial intelligence thanks to its strong engineering talent and ecosystem. With this new investment, we aim to multiply our exports and further increase employment.”
Quebecor: “Türkiye Is Becoming Our Global Center of Operations”
Sharing his views on the agreement, Quebecor Media Inc. CEO Pierre Karl Péladeau underlined Türkiye’s strategic importance:
“The synergy we have achieved with Etiya has elevated us to a stronger position in global competition. With this second-phase investment, Türkiye is becoming the global center for all our activities in this field. The country’s engineering potential and our collaboration with Etiya are positioning us among the world’s leading players in this domain.”
Combining its expertise in artificial intelligence, automation, and vertical industries with a proven track record of seamless delivery, Etiya will continue guiding global service providers evolving from telecommunications into technology companies toward sustainable profitability and growth in the digital economy.
