From Operational Engine to Business Brain: The GenAI Shift in BSS

E Mini
2026-01-22 Marketing
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If you’re a telco leader exploring AI initiatives and rethinking the role of BSS in your transformation journey, this conversation offers practical insights into how technology decisions can directly translate into measurable business outcomes.

In this episode, you’ll learn:

  • How AI transforms BSS from a rule-based system into a strategic growth engine
  • Why customer experience is becoming the primary value driver of modern BSS
  • How Digital Twin modeling helps telcos test, simulate, and optimize offers before launch
  • How embedded GenAI transforms sales, care, and self-service interactions
  • How AI-native BSS improves time-to-market, cost-to-serve, and customer lifetime value

Watch it here.

2026-01-22
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